Research proves importance of community clubs to Canberrans

By on September 27, 2016

In 2015, Canberrans loved their community clubs. In 2016, Canberrans love, appreciate and understand the significant contribution clubs provide to our community.

A survey of over 8,500 Canberrans last month confirmed that residents want their clubs to operate for many years to come.

99% of Canberrans surveyed think it’s important for clubs to be here in 20 years time, demonstrating that residents value our unique community club model.

Previous research revealed Canberrans knew little about clubs’ community contributions. A strong focus on community education through the Your Canberra Clubs campaign, running since March this year, has achieved traction with the recent survey showing a remarkable increase in understanding.

In 2015, 38% of respondents recognised that clubs donate more than $11 million a year to the community. This year the number jumped to an impressive 70% of the Canberra community.

The new findings are an encouragement for our clubs as they fight losses and closures as a result of increasing pressures imposed on them by the ACT Labor Green Government and whose support for the casino will effectively take another $20 million from clubs without community consultation and as part of a secret process.

Gwyn Rees, Chief Executive of ClubsACT says the results clearly demonstrate the need for Government to listen to the community and revisit legislation for the club industry.

“Whether it is water restrictions, liquor licenses or other taxes and levies – the Government needs to do something to stop our community clubs from continuing to disappear. Canberrans have had their say,” said Mr Rees.

Key findings show Canberrans value clubs more than ever before! Almost 90% of residents understand that clubs are significant contributors to our city. Initiatives like charitable donations support to over 1100 local community and sporting teams, facilities for seniors and employment to over 2,300 locals are valued by our residents.

99% of Canberrans would recommend using a club venue to friends and colleagues – with 75% of those surveyed ‘very likely’ and 24% ‘likely’ to recommend a club.

80% of Canberrans consider choosing a club as a place to meet for special occasions or community events. They recognise clubs provide safe, inclusive, social environments where people of all backgrounds can meet, relax, dine, exercise, play sports and enjoy cultural activities of all kinds.

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